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We only partner
with doctors
who lead.

Propelled MD is the custom architecture firm behind the physicians and practices ready to own their market, not advertise in it.

One seat, per market, by invitation.

The Stakes

AI is already choosing
one doctor per market.
The rest become invisible.

Your online reputation already exists. The only question is who wrote it.

Who We Are

We are not a
website design firm.

We are an AI-first authority architecture firm.

Our partners are the physicians AI cites by name when patients ask who the best surgeon in their market is, because we engineer the evidence AI needs to pick them.

We don't ship websites.
We build digital authority systems.
We don't write SEO content.
We publish primary source material AI treats as canonical.
We don't chase traffic.
We engineer market ownership, one partner per specialty, per city.
We don't sell templates.
We architect a defensible position that compounds for years.
Our partners are done with agencies selling the same template in a new coat of paint. They're here because they want to lead, and they understand AI has already redrawn the map. They intend to be the one name on it.
What We Build

Two paths. Pick the one that matches you.

Two types of doctors. Two different builds. One goal: AI says your name first.

domain
For The Practice Owner

A practice that owns its market.

Your practice becomes the answer AI gives when a patient searches your specialty in your city. A custom site, steady authority publishing, review management, and AI visibility, all built and run by us.

  • Custom site, built and engineered for you
  • Authority content published on a real cadence
  • Reviews, directories, and AI search handled
  • Your existing tools integrated (EHR, scheduling, portals)
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For The Employed Physician

A name that outlasts any employer.

Your online presence is built around you, not your employer. If you change jobs, everything comes with you, the site, the reviews, the rankings, your name.

  • A personal site that's yours, not your employer's
  • Name, credentials, and content indexed to you
  • Travels with you to the next role or practice

Not sure which path fits? Start with the Workup. Written report in five days. Free. No strings.

The Shift

The ground moved.
Most agencies didn't.

AI didn't disrupt medical marketing. It replaced the substrate. Patients ask AI first. AI picks one name. That name owns the market.

Then · 2019 Playbook
Ten blue links. Keywords. Meta tags. SEO tricks.
Now · 2026 Reality
One AI citation. ChatGPT, Perplexity, Gemini, Google AI Mode, Siri, all picking the same primary source.
Then · 2019 Playbook
A WordPress theme + plugins + a blog stuffed with SEO tricks.
Now · 2026 Reality
Custom-coded sites, primary source content authored under the physician's name, indexed by AI as canonical.
Then · 2019 Playbook
Rank for a query.
Now · 2026 Reality
Become the answer to the question. And hold it as competitors can't displace you.

This is the work. Every day a physician's site still runs on WordPress templates is a day a competitor is earning AI citations that can't be taken back.

Common Questions

What doctors ask first.

No. We partner with one doctor per specialty, per city. If your market is already taken, we tell you on the first call. No exceptions.

You own everything we build. If you're on a monthly plan, the first year cost is split into 12 payments. Once that's paid in full, everything is yours. Pay upfront and you own it from day one. Your site, your content, your accounts.

Most sites launch within 30 days of starting the build. Some move faster depending on how quickly you provide feedback and content inputs. The Workup and design phase happen first, then we build. You'll have a live, fully functional site in your hands within the first month.

Think of it like building a practice. You don't open the doors and fill your schedule on day one. But if you're doing the right things consistently, patients show up. Same principle here. You'll see measurable movement in AI search within the first few months. Each quarter after that, the results compound.

Year one covers everything: the full custom build, AI search positioning, website management, and monitoring. Billed monthly over 12 months, or pay upfront for a 10% discount. Need something beyond the standard scope? We include a clear add-on menu with your proposal. Annual renewals cover hosting, ongoing content, Google Business management, and the continued work that keeps you in the top position. Before each renewal, we review results and make updates on your behalf.

Most medical websites were built to look good, not to perform. They use templates, generic content, and none of the structured data that AI search needs to identify you as a real authority. A site that doesn't show up in ChatGPT, Google AI, or Perplexity isn't broken. It was just never built for that. We build specifically for it. The Workup shows you exactly where your current site falls short and what it would take to fix it.

Yes. Scheduling, patient portals, EHR, telehealth, reviews, payments, and patient messaging. We connect what you already use so you manage everything from your phone. Everything is built custom, so your site works with your practice, not the other way around.

Not very. We handle strategy, design, content, and everything technical. What we need from you is honest input about your practice, timely feedback on drafts, and one decision-maker we can reach. Most doctors spend less than an hour a month after the initial intake.

The doctors who arrive
early set the standard.
The ones who arrive late
meet it.

Live Diagnostic

Begin your Workup. A real diagnostic report in five business days.
Free. No pressure. Whether we partner or not.